What qualifies
Scheduling or publishing social posts must be a primary use case. A marketing suite with a basic scheduler is not enough.
Methodology
Compatibility comes first.
We score each tool for the setup entered in the finder. There is no universal score.
How matching works
Required platform and publishing support accounts for 40% of the match. Estimated price fit accounts for 25%, required features 20%, team and client workflow 10%, and data freshness 5%.
If a tool misses a required platform, we flag it even when its total score is high.
How prices are estimated
We use the lowest-priced plan that supports the selected profiles and users, then add known per-profile or per-user charges. If the available data is not precise enough, we show a starting price, custom quote, or verification warning.
Verification
We check material claims against provider pricing pages, product pages, help articles, and changelogs. Each record shows when we last checked it. We review stale records again.
Commercial independence
Affiliate and sponsorship relationships never affect compatibility, ranking, inclusion, or editorial conclusions. We label featured products where they appear.